Epic Games Adjusts V-Bucks Pricing, Sparking Community Backlash
Epic Games, the company behind the popular battle royale game Fortnite, has announced a significant price adjustment for its in-game currency, V-Bucks. This change, which primarily affects microtransactions, will result in players receiving fewer V-Bucks for the same monetary amount.
As part of the new pricing structure, several packs of V-Bucks will see reductions in the amount of currency provided. For instance, the $8.99 (approximately £6.99) pack will now offer 800 V-Bucks, down from 1,000. Similarly, the $22.99 (£17.49) pack will provide 2,400 V-Bucks, compared to the previous 2,800; the $36.99 (£27.99) pack will now yield 4,500 V-Bucks, reduced from 5,000; and the highest tier, priced at $89.99 (£69.99), will offer 12,500 V-Bucks instead of 13,500.
Players who subscribe to Fortnite’s monthly “Crew” membership, which grants access to exclusive in-game content, will also notice a change. Monthly V-Bucks awards will decrease from 1,000 to 800. However, the price of the main battle pass will be reduced from 1,000 to 800 V-Bucks, along with other passes seeing a decrease of 200 V-Bucks.
According to a Fortnite news account on X (formerly Twitter), “For the first time in Fortnite history, V-Bucks will now be more expensive than they were when the game launched in 2017.”
The announcement has been met with considerable backlash from the Fortnite community. Many players are questioning the rationale behind the price increase, especially following a recent settlement between Epic Games and Google related to in-app purchase fees. One user on X remarked, “Epic is a big company that made this decision because they know their customers will pay regardless.”
This sentiment has led some users to threaten the cancellation of their subscriptions and raise concerns about potential future cuts to in-game content, including daily missions intended for earning V-Bucks.
Freelance games journalist Vic Hood commented on the situation, noting that the recent spike in player spending on third-party titles had surged to an unprecedented $400 million. Yet, she also pointed out a decline in spending on the Epic Games Store in 2023/2024. “While a price increase for V-Bucks isn’t ideal for players, it’s preferable to something more drastic, like converting it into a paid game,” Hood stated.
The gaming industry as a whole has experienced a trend of price increases across hardware, software, and subscriptions over the past year, largely driven by rising development costs, inflation, and tariffs.
The BBC reached out to Epic Games for further comment but did not receive a response.
Source: Original Source

